Vaňkovka Fashion: A Citywide Fashion Show
Client / Brand
OC Galerie Vaňkovka
Realization
Guerilla fashion show, live stream, online video campaign
Platforms
Event, LED screens in OC, social networks
We transformed the city center into a dynamic runway, reaching over a million people across the region.
✨ Increased brand awareness ~ Our online campaign with authentic content engaged over a million people in the region.
✨ Boosted retail sales ~ The fashion show at OC Galerie Vaňkovka immersed visitors in the experience and inspired them to shop.
✨ Created exclusive event content ~ 12 fashion reels and 2 aftermovies fueled a month-long social media campaign.
✨ Reached the right audience through influencers ~ A carefully selected group of influencers extended the campaign’s reach to hundreds of thousands of social media users.
✨ Premium production & live broadcast ~ The live-streamed fashion happening delivered high-energy content across LED screens in the shopping center.
Want your brand to stand out, gain attention, and drive real results? Let’s create a campaign that captivates and brings in customers! ✨
✨ Boosted retail sales ~ The fashion show at OC Galerie Vaňkovka immersed visitors in the experience and inspired them to shop.
✨ Created exclusive event content ~ 12 fashion reels and 2 aftermovies fueled a month-long social media campaign.
✨ Reached the right audience through influencers ~ A carefully selected group of influencers extended the campaign’s reach to hundreds of thousands of social media users.
✨ Premium production & live broadcast ~ The live-streamed fashion happening delivered high-energy content across LED screens in the shopping center.
Want your brand to stand out, gain attention, and drive real results? Let’s create a campaign that captivates and brings in customers! ✨
Marketing goals
Brand awareness
Authentic content for social media
Boosting foot traffic and sales
Summary
429 000
Campaign reach
1 300 000
Ad display
160 000
Video views during the campaign
